Survey Reveals: 90% of Consumers Demand Clear Labeling of AI-Generated Music

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A new survey conducted by Authority Hacker unveils growing concerns about AI-generated content in the music industry.

The study, which polled 1,200 US respondents, sheds light on consumer attitudes towards AI-produced music and its implications for the creative landscape.

Why We Conducted This Study

The advancement of artificial intelligence (AI) in creative industries has sparked intense debates about the future of music and literature. As AI-generated content proliferates, platforms like Spotify and YouTube are grappling with detection and moderation challenges, while high-profile legal cases highlight complex intellectual property issues.

Recent incidents, such as a $10 million fraud case involving AI-generated music and the controversy surrounding AI use in NaNoWriMo, underscore the urgent need to understand public perception and consumption habits.

This study aims to provide crucial insights into consumer attitudes toward AI-generated content in music and literature.

As legislators propose new regulations and industry practices evolve, these findings can serve as a valuable resource for navigating the delicate balance between technological innovation and the preservation of human creativity. 

Key Findings

1 Majority of Listeners Unknowingly Exposed to AI-Generated Music

57.67% of respondents suspect they have listened to AI-produced music without their knowledge.

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This revelation comes amidst recent scandals, including a case where a North Carolina musician allegedly used AI to create “hundreds of thousands” of songs, siphoning over $10 million in fraudulent streaming royalties since 2017.

The incident highlights the growing challenge faced by streaming platforms in detecting and preventing AI-generated content fraud. Last year, Spotify and Deezer introduced revamped royalty systems with new penalties for fraudulent activity, but fraudsters continue to evolve their methods to evade detection.

2 Consumers Open to AI Music, But Not at Any Cost

While 60.58% of respondents are willing to listen to AI-generated music, a staggering 93.75% do not value it equally to human-created content. More tellingly, 56.25% would not pay anything for AI-produced music.

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This sentiment reflects the ongoing debate about the originality and value of AI-generated content. As highlighted in a recent Forbes article, generative AI systems essentially collage inputs from multiple sources, many of which are protected by various intellectual property rights. This raises questions about the authenticity and worth of AI-created music in consumers’ eyes.

3 Overwhelming Demand for Transparency

An overwhelming 89.67% of respondents believe AI-produced music should be clearly labeled as such. This echoes growing concerns about transparency in AI-generated content across various creative fields.

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The call for transparency aligns with recent legislative efforts. For instance, Representative Adam Schiff introduced the Generative AI Copyright Disclosure Act in the U.S. House of Representatives, which would require AI companies to disclose which copyrighted works were used to train their models or face financial penalties.

4 Similar Attitudes Towards AI-Generated Books

The skepticism towards AI-generated content extends beyond music. The Authority Hacker survey found that 89.33% of respondents do not consider AI-produced books as valuable as human-written ones, with half (50.08%) unwilling to pay for such content.

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This consumer sentiment aligns with recent controversies in the literary world. For instance, U.S. comedian Sarah Silverman and two other authors filed a lawsuit against OpenAI and Meta, claiming their books were illegally used to train AI models without their consent.

Adding fuel to the fire, in October 2023, authors of 183,000 books learned that their titles had been used to train artificial intelligence systems without their knowledge. This revelation has further intensified concerns about intellectual property rights and fair compensation in the era of AI-assisted writing.

The debate over AI in literature has recently reached a new crescendo with the controversy surrounding National Novel Writing Month (NaNoWriMo). The well-known writing challenge, which encourages participants to write a 50,000-word novel during November, is facing backlash due to its policies on AI and a new AI sponsor.

NaNoWriMo’s statement that it “does not explicitly support any specific approach to writing, nor does it explicitly condemn any approach, including the use of AI” has stirred heated debate among writers and readers alike. The organization argued that “to categorically condemn AI would be to ignore classist and ableist issues surrounding the use of the technology.”

This controversy highlights the complex ethical and practical considerations surrounding AI in creative writing. It also underscores the tension between technological advancement and the preservation of human creativity that our survey results reflect.

As the literary world grapples with these issues, the survey suggests that consumers remain skeptical of AI-generated books. The challenge for the publishing industry will be to navigate this new landscape in a way that respects both technological innovation and the unique value of human creativity.

Implications for the Creative Industry

These findings highlight a critical juncture for the music industry and creative sectors at large. As AI technology advances, questions of intellectual property, fair compensation, and artistic value come to the forefront.

Recent legal actions underscore the industry’s concerns. A lawsuit filed by Sony Music, Warner Music Group, and Universal Music Group against AI companies Suno and Udio warned that AI-generated songs could “saturate the market with machine-generated content that will directly compete with, cheapen and ultimately drown out the genuine sound recordings.”

The debate extends to the visual arts as well. In a case filed in late 2022, three artists sued multiple generative AI platforms for using their original works without a license to train AI in their styles. This lawsuit, Andersen v. Stability AI et al., could have far-reaching implications for how AI-generated content is created and distributed.

Looking Ahead

The survey results suggest a pressing need for clearer regulations and industry standards regarding AI-generated content. While consumers show openness to AI-created music, they also demand transparency and fair valuation of human creativity.

The challenge lies in balancing innovation with ethical practices. As OpenAI argued in a recent statement, limiting AI training data to public domain content “would not provide AI systems that meet the needs of today’s citizens.” However, the company also acknowledged that “there is still work to be done to support and empower creators.”

As the debate continues, finding a middle ground that respects intellectual property rights, ensures fair compensation for human creators, and allows for AI innovation will be crucial for the future of creative industries.

We surveyed a total of 1,200 respondents from the United States using Pollfish, a reputable paid survey service. This substantial sample size allows for a high degree of confidence in our findings.

Demographics

To ensure a diverse and representative sample, we collected responses from a wide range of demographic groups:

Gender Distribution

  • Male: 540 respondents (45.00%)
  • Female: 660 respondents (55.00%)

This distribution closely mirrors the general population, providing a balanced perspective across genders.

Age Distribution

  • 18 – 24: 94 respondents (7.83%)
  • 25 – 34: 229 respondents (19.08%)
  • 35 – 44: 278 respondents (23.17%)
  • 45 – 54: 226 respondents (18.83%)
  • Over 54: 373 respondents (31.08%)

This age distribution ensures representation across different generations, from young adults to seniors, capturing a wide range of perspectives and experiences with music and technology.

Survey Design & Data Collection

The survey consisted of carefully crafted questions designed to gauge public opinion on AI-generated music and books. Questions were formulated to be clear, unbiased, and directly relevant to the research objectives.

Responses were collected through Pollfish’s online platform, ensuring anonymity and encouraging honest feedback. The data was then analyzed using statistical methods to identify trends, correlations, and significant findings.

Limitations

As with any survey, there may be inherent limitations, such as self-reporting bias or the exclusion of individuals without internet access. These factors were considered in the interpretation of the results.

This methodology provides a solid foundation for our findings, offering insights that are both statistically significant and representative of the U.S. population’s views on AI-generated creative content.

about the author

Hi, I'm Mark — one of the guys behind Authority Hacker. I build and market awesome websites. If you want to know more about me, check out the about page.

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